In unincorporated Sonoma County, campaign signs may be erected no earlier than 90 days before an election and must be removed within 20 days after the close of the campaign, per the County Registrar's campaign guide and Chapter 26 Article 84 design standards. State law (B&P Code 5405.3) caps temporary political signs at 32 sq ft.
Sonoma County's Registrar of Voters campaign guidance states that, in the unincorporated county, campaign signs shall not be erected earlier than 90 days prior to the election and must be removed entirely within 20 days of the close of the campaign. The guidance directs sign-makers to Article 84 (Sign Regulations) of the Sonoma County Zoning Ordinance (Chapter 26) for applicable design standards and notes that a zoning permit may be required through Permit Sonoma (PRMD) for certain signs. Signs supporting a candidate who advances from a primary may be retained through the general election if properly maintained. Campaign signs must be placed on private property only, with the owner's permission, and may not be posted on public property, utility poles, or within highway rights-of-way. Independently, California's Outdoor Advertising Act (Business and Professions Code Sec. 5405.3) governs temporary political signs along state highways: such signs may be no larger than 32 square feet, may be placed no sooner than 90 days before the election, must be removed within 10 days after the election, and require an on-file statement of responsibility for their removal. Signs are also barred within highway rights-of-way and within 660 feet of landscaped freeways where visible. Property owners should follow whichever timeline is stricter and avoid public rights-of-way entirely.
Posting campaign signs on public property or in highway rights-of-way, exceeding the 90-day pre-election window, or failing to remove signs within the required period can result in removal by the County or Caltrans and potential cost recovery.
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