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Mountain View, CA Sign Regulations: Freeway-Facing Signs (2026)

Heavy Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Distance trigger
600 feet from freeway right-of-way
Permit fee
$10 (Sec. 3.18.8)
Hazardous sign removal
Within 30 days of notice
Nonconforming removal deadline
1 year after freeway completion or 3 years
Reviewing officials
Building inspector, public works & planning directors
Governing sections
MVCC Sec. 3.18.1-3.18.10

Summary

Mountain View bans any sign designed or maintained primarily to be viewed from a freeway under City Code Sec. 3.18.2, and any sign proposed within 600 feet of a freeway's right-of-way is presumed to be freeway-oriented unless proven otherwise. Signs that also create a traffic hazard to freeway users are separately prohibited outright, regardless of distance.

No sign shall be painted, attached, installed, erected, constructed or relocated in the city which is visible from a freeway if such sign is designed to have or has advertising thereupon maintained primarily to be viewed from the freeway. When any sign is intended to be located within six hundred (600) feet from the edge of the right-of-way of the designated freeway so that the advertising thereon is visible from such freeway, it shall be deemed prima facie to be maintained primarily to be viewed therefrom.

View official code

Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: Code of Ordinances: Supplement 34 Update 4).

Full Breakdown

Division 2 of Chapter 3 governs any 'advertising structure' or 'sign' visible from a freeway, defined broadly in Sec. 1 to include any structure or printed material used for outdoor advertising. Sec. 2's ban catches a sign wherever it is designed to have or has advertising maintained primarily to be viewed from the freeway, and location within 600 feet of the freeway right-of-way triggers a rebuttable presumption that the sign qualifies. Sec. 3 separately bars any sign, regardless of its distance from the freeway, that by its location, size, nature, or type constitutes a traffic hazard to vehicles on the freeway or its ramps.

Sec. 6 bans moving parts, flashing lights, or changing messages on any permitted sign visible from a freeway. A sign lawfully in place before the division took effect is nonconforming and may stay, but Sec. 4 forces removal within 30 days of written notice if the director of public works, director of planning, and city building inspector jointly find it dangerous, and forces removal of any freeway-oriented sign within one year of the freeway segment's completion or three years of the division's effective date, whichever comes first.

Sec. 5 exempts legally required notices, government directional signs, for-sale or for-lease signs on the subject property, and on-site business identification. Any other sign visible from a freeway needs a permit from the chief building inspector under Sec. 7, with a ten-dollar fee under Sec. 8, and Sec. 10 has the chief building inspector, director of public works, and director of planning decide by majority vote whether the sign is freeway-oriented.

Violations & Fines

Erecting, relocating, or maintaining a prohibited freeway-facing sign, or skipping the Sec. 3.18.7 permit, is enforced under the citywide penalty schedule in Sec. 1.7: an infraction draws up to a $100 fine the first time, $200 for a second violation within a year, and $500 for a third, with a fourth in the same year chargeable as a misdemeanor. A hazardous nonconforming sign must come down within 30 days of written notice or the city can order its removal.

Frequently Asked Questions

Is a billboard visible from Highway 101 automatically illegal in Mountain View?
Not automatically, but if it sits within 600 feet of the freeway right-of-way, Sec. 3.18.2 presumes it is designed to be viewed primarily from the freeway and therefore prohibited, unless the sign owner can rebut that presumption.
Do all signs near a freeway need a city permit?
Yes. Sec. 3.18.7 requires a permit from the chief building inspector, plus a $10 fee under Sec. 3.18.8, before erecting, altering, or relocating any sign visible from a freeway in Mountain View.
What happens to a freeway sign that was there before the ordinance?
It becomes nonconforming and can stay, but Sec. 3.18.4 requires removal within 30 days if three city officials jointly find it dangerous, or within one year of the freeway segment's completion, or three years of the ordinance's effective date, whichever is sooner.

Sources & Official References

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