Wisconsin sets the legal tobacco and vapor-product purchase age at 21 statewide under Wis. Stat. §134.66, aligning with federal Tobacco 21. Milwaukee enforces through retailer license revocation under Ch. 90.
Wisconsin raised the legal sales age for cigarettes, tobacco products, and electronic vapor devices to 21 to conform with federal Tobacco 21 (signed December 2019) and codified the rule at Wis. Stat. §134.66. The statute requires retailers to verify ID for any purchaser appearing under 30. Milwaukee's licensing chapter (MCO Ch. 90) authorizes city retailer licenses for cigarette and vapor sales, and the License Division processes suspensions for repeat sales-to-minors violations. The Milwaukee Health Department conducts compliance checks alongside the Wisconsin Department of Revenue. Sales to under-21 buyers can result in retailer license non-renewal, fines, and state penalties under §134.66. Vending-machine sales of tobacco are heavily restricted.
Selling tobacco or vape products to anyone under 21 can trigger fines, retailer license suspension, and forfeiture under Wis. Stat. §134.66. Repeat violations can permanently bar a license.
See how Milwaukee's tobacco age restrictions rules stack up against other locations.
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