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Pitt County, NC Business Licensing & Operations: Massage Establishments (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified August 2026

Key Facts

Old massage-specific ordinance
Repealed May 8, 2017
Current governing ordinance
Ordinance No. 2 (SOB)
Classification trigger
Touching specified anatomical areas
License fee if classified
$500 nonrefundable
Repeal reason cited
2014 loss of privilege license authority

Summary

Pitt County repealed its standalone 1987 Massage Business License Ordinance in 2017; a massage business is now regulated only if it meets the county's narrow 'Massage Parlor' definition tied to touching of specified anatomical areas, in which case it must obtain the $500 sexually oriented business license.

These county ordinances apply to unincorporated areas of Pitt County. Incorporated cities within the county may have their own rules that take precedence over county-level regulations.

Massage Parlor: An establishment or business wherein massage is practiced, including establishments commonly known as health clubs, physical culture studios, massage studios or massage parlors, where massage involves the massage or touching of specified anatomical areas of the body.

Full Breakdown

Ordinance No. 2, the Ordinance Regulating Adult Establishments Sexually Oriented Businesses, defines 'Massage Parlor' in Section 2 as an establishment or business wherein massage is practiced, including health clubs, physical culture studios, massage studios or massage parlors, where the massage involves the massage or touching of specified anatomical areas of the body. Section 3 lists Massage Parlors among the nine classifications of sexually oriented business alongside adult arcades, bookstores, cabarets, motels, theaters, escort agencies and sexual encounter centers, which means a business meeting that definition falls under the same license, fee, spacing, inspection and revocation regime as any other sexually oriented business.

A separate, older regulatory track no longer exists: on May 8, 2017 the Board of Commissioners adopted a Resolution repealing Pitt County Planning and Development Services Ordinance No. 6, the 1987 Massage Business License Ordinance, after the resolution recited that the 2014 elimination of local privilege license tax authority left that ordinance unenforceable and duplicative of Ordinance No. 2's coverage of massage parlors. Legitimate massage therapy businesses that do not involve touching of specified anatomical areas as defined in Ordinance No. 2 fall outside this definition and are not licensed under this county ordinance; state licensure of massage and bodywork therapists is handled separately by the NC Board of Massage & Bodywork Therapy.

Violations & Fines

A massage establishment meeting the 'Massage Parlor' definition that operates without the sexually oriented business license is guilty of a misdemeanor under G.S. § 14-4(a), per Section 15 of Ordinance No. 2, and is subject to the same $500 fee, application, and revocation standards, including mandatory revocation if the Sheriff's Department finds prostitution, controlled substances, or nudity within five feet of a patron on the premises.

Frequently Asked Questions

Does Pitt County still license massage businesses separately?
No. The Board of Commissioners repealed the 1987 Massage Business License Ordinance (Ordinance No. 6) on May 8, 2017, finding it unenforceable and duplicative since massage parlors meeting the sexual-content definition were already covered by Ordinance No. 2.
What makes a massage business a 'Massage Parlor' under Pitt County's ordinance?
Section 2 of Ordinance No. 2 defines Massage Parlor as an establishment where massage involves the massage or touching of 'specified anatomical areas' of the body; a business meeting that definition must get the sexually oriented business license, not a routine massage license.
Do licensed massage therapists in Pitt County need this county license?
Not if their practice does not involve touching specified anatomical areas as Ordinance No. 2 defines them. Ordinary massage therapy is licensed at the state level by the NC Board of Massage & Bodywork Therapy, separate from this county ordinance.

Sources & Official References

Other rules in Pitt County

All Pitt County rules

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