A Las Cruces home occupation gets one sign only: one square foot, non-illuminated, mounted flush against the house. No freestanding signs, no lighting, and no other outside evidence of the business. This rule overrides the general sign code.
Section 38-52(B)(6) of the Land Development Code strictly limits home occupation signage. The only permitted sign is one square foot in size, non-illuminated, and mounted flush against the home; this provision expressly supersedes any general sign code allowance. Beyond that single sign, there may be no change in the outside appearance of the building and no other visible evidence that a business operates there. Outside storage of business equipment or supplies is prohibited, with one exception: a single company-owned vehicle of one ton or smaller, also used for personal transportation, which may carry signage only as allowed under the vehicle sign provisions of the sign code. The goal is to keep the residential character of the neighborhood intact.
Posting a larger, illuminated, or freestanding home business sign violates Section 38-52. Codes Enforcement can order removal and cite it as a petty misdemeanor carrying a fine up to $500 or up to 90 days in jail.
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