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Minnetonka, MN Sign Regulations: Digital Billboards (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified October 2026

Key Facts

Governing section
Minnetonka City Code § 325.05, subds. 9 and 10
New billboards
Outdoor advertising signs no longer allowed; permanent off-premises signs prohibited
Existing billboards
Those existing as of March 13, 1991 are nonconforming
Enhanced display trade
Remove at least two other faces within 15 days
Enhanced display timing
One change per eight seconds, 100 percent of copy area
Removed face size
At least 288 square feet of copy and graphic area

Summary

In the City of Minnetonka, Hennepin County, Minnesota, outdoor advertising signs are no longer allowed, and those existing on March 13, 1991 are nonconforming. Section 325.05 offers one path to a digital face: an enhanced dynamic display permit that requires removing at least two other faces, then allows a change no more often than once every eight seconds.

Outdoor advertising signs which exist as of March 13, 1991 are nonconforming signs. A permanent outdoor advertising sign is a principal use of property. ... 1) A person may obtain a permit for an enhanced dynamic display on one face of an outdoor advertising sign if the following requirements are met: (a) The applicant agrees in writing to permanently remove, within 15 days after issuance of the permit, at least two other faces of an outdoor advertising sign in the city that are owned or leased by the applicant, each of which must satisfy the criteria of parts (b) through (d) of this subsection. ... 2) If the applicant complies with the permit requirements noted above, the city will issue an enhanced dynamic display permit for the designated outdoor advertising sign. This permit will allow a dynamic display to occupy 100 percent of the potential copy and graphic area and to change no more frequently than once every eight seconds. The designated sign must meet all other requirements of this ordinance.

Full Breakdown

Minnetonka City Code § 325.05 treats a billboard as a principal use of property, and subdivision 9 adds that no permitted or conditionally permitted use can share the parcel with the sign and the parcel cannot be subdivided to separate the sign from the remaining property. Permanent off-premises signs are prohibited in every district under subdivision 2(h), and the Minnetonka City Council states in subdivision 10(c) that outdoor advertising signs are no longer allowed in the city.

The only route to a digital face is the enhanced dynamic display permit in subdivision 10(c). The applicant must agree in writing to permanently remove, within 15 days after issuance, at least two other outdoor advertising faces owned or leased by the applicant, including the structure and foundation, and must post a cash deposit or letter of credit acceptable to the city attorney to cover the city's removal costs. Each removed face must have a copy and graphic area of at least 288 square feet and meet two or more criteria: location next to a highway with more than two regular lanes and a general speed limit of 45 miles per hour or greater without interstate-type access restrictions; a structure built before 1975 and not substantially improved; location in a noncommercial zoning district; location in a special planning area designated in the 1999 comprehensive plan; or removed area equal to or greater than the area sought. A state permit on a removed face must be surrendered before the new display can operate, and the applicant must agree that no dynamic displays will ever be used on one additional outdoor advertising sign of at least 288 square feet.

Once granted, the permit allows a dynamic display to occupy 100 percent of the potential copy and graphic area. Ordinary on-premises dynamic displays are held to tighter limits: monument and pylon signs only, no more than 50 percent of the copy area, and no change more often than once every 20 minutes. Every sign installed after June 25, 2007 with non-natural illumination needs an automatic brightness adjustment mechanism and an immediate shut-off.

Violations & Fines

A violation of chapter 3 of the City Code, which includes the sign ordinance, is a misdemeanor under § 300.03, subd. 2(a), and each day a violation continues constitutes a separate offense. An owner must adjust brightness immediately on notice of non-compliance from the city, and must immediately stop a dynamic display the city says is not complying. Brightness appeals go to a three-member panel, with a written appeal to the city clerk within 10 days.

Frequently Asked Questions

Can a billboard in Minnetonka switch to a digital display?
Only through an enhanced dynamic display permit under § 325.05, subd. 10(c). The applicant must agree to permanently remove at least two other outdoor advertising faces within 15 days after the permit issues, post a deposit or letter of credit, and meet the criteria for each removed face. No permit means no dynamic display on an outdoor advertising sign.
How fast can a permitted digital billboard change messages in Minnetonka?
Under an enhanced dynamic display permit, the display can occupy 100 percent of the potential copy and graphic area and change no more frequently than once every eight seconds. The designated sign must still meet all other requirements of the sign ordinance, including the brightness standards in subdivision 8.
Can a new billboard be built in Minnetonka?
No. Section 325.05, subd. 2(h), prohibits permanent off-premises signs in all districts, and subdivision 10(c) states that outdoor advertising signs are no longer allowed in the city. Signs existing as of March 13, 1991 are nonconforming, and the parcel holding one cannot be subdivided to separate the sign from the remaining property.
What brightness rules apply to digital signs in Minnetonka?
No sign can be of such intensity or brilliance as to impair the vision of a motor vehicle driver or interfere with the driver's operation of a vehicle. Signs installed after June 25, 2007 with non-natural illumination need a mechanism that automatically adjusts brightness to ambient conditions and a means to turn the display off immediately if it malfunctions.

Sources & Official References

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Minneapolis, MN
Significant Restrictions