Madison County, IL Sign Regulations: Digital Billboards (2026)
Key Facts
- Max sign area used
- 50% of permitted sign face
- Message change limit
- No more than once per 60 seconds
- Animation
- Prohibited; static messages only
- Per frontage
- One EMC sign per street frontage
- Zoning district
- Business Zone Districts only
Summary
Digital message centers on signs in Madison County business districts are capped at 50% of the sign's face under County Code § 93.119(C), limited to one per street frontage, and can change message no more than once every 60 seconds with no animation.
(C) Message centers. Digital electronic message centers ("EMCs") may be incorporated into signs as provided in this division. (1) Number, design, dimensions. (a) Not more than one sign with an EMC component is allowed per street frontage. ... (d) Not more than 50% of the sign area of a permitted sign may be occupied by EMCs. (2) Operations. (a) The message displayed on an EMC shall not change more frequently than once per 60 seconds. (b) EMCs shall contain static messages only, and animated, dissolve, or fade transitions are not allowed.
Full Breakdown
119(C) governs electronic message centers, EMCs, incorporated into signs in Business Zone Districts. Only one sign with an EMC component is allowed per street frontage, and the EMC has to read as part of a permanent sign that also carries separate text or graphics; it cannot be the sign's predominant element. If the EMC sits at the top of the sign, the sign needs a substantial cap feature above it matching the sign face's material, form, color, and texture. An EMC cannot occupy more than 50% of the sign's total permitted area.
Operationally, the displayed message cannot change more often than once every 60 seconds, and the content itself has to be static: dissolve, fade, and other animated transitions are barred. Dimming software and sensors must automatically adjust brightness for nighttime viewing and changing ambient light, and the light intensity can never create glare that amounts to a traffic hazard or otherwise threatens public health, safety, or welfare. 116(B), including the ban on blinking or flashing effects. 161 before installing an EMC.
Violations & Fines
An EMC that changes faster than once a minute, animates its message, or throws glare onto a roadway violates § 93.119(C) and § 93.999(A), which sets a fine of $10 to $500 per day, each day after notice counting separately. The county can also pursue a Circuit Court order under § 93.999(B) to shut down or remove a noncompliant digital sign.
Frequently Asked Questions
How often can a digital billboard in Madison County change its message?
How much of a sign can be a digital display?
Are digital billboards allowed in residential areas of the county?
Sources & Official References
Other rules in Madison County
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