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St. Johns County, FL Sign Regulations: Digital Billboards (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Where allowed
on-premise ground signs, nonresidential only
Size cap
40% of display area or 30 sq ft, less of
Change rate
copy change no more than once per 2 hours
Brightness cap
0.3 footcandles over ambient light
True billboards
digital/animated displays banned outright

Summary

St. Johns County effectively bars digital billboards: LDC § 7.01.03 bans flashing or animated lighting on any billboard face outright. What the code allows instead is a narrow on-premise device, the Automatic Changeable Message Device, permitted only as a ground sign on nonresidential property and tightly capped in size, brightness and how often it can change.

These county ordinances apply to unincorporated areas of St. Johns County. Incorporated cities within the county may have their own rules that take precedence over county-level regulations.

Automatic Changeable Message Devices shall be allowable only on an on-premise ground sign in a nonresidential project and shall count towards the maximum allowable ADA. All such signs shall be subject to the following conditions, which may not be waived or varied: 1. The sign or portion of the sign that is an automatic changeable message device shall not be greater than forty percent (40%) of the overall ADA for a sign and shall not exceed thirty (30) square feet, whichever is less; 2. No animated messages, including flashing or frame effect, blinking, fading, rolling, shading, dissolving, or any other effect that gives the appearance of movement; 3. The face or copy of the sign shall not change more than once every two (2) hours and must change simultaneously for the entire sign face; 4. Shall comply with illumination standards in section 7.00.06.C Additionally, no Automatic Changeable Message Device Sign shall be illuminated at a level greater than 0.3 foot candles over ambient light levels.

View official code

Official source re-checked September 7, 2026: the cited page had not changed since it was quoted.

Full Breakdown

Because Sec. 03's Movement clause forbids Flashing, Scintillating, Beacon, or Running Lights, or Animated Copy on any billboard, no billboard structure in unincorporated St. Johns County can carry a digital or electronic display. The only digital sign technology the Land Development Code authorizes is the Automatic Changeable Message Device (ACMD) under Sec. 04, and only as an on-premise ground sign in a nonresidential project; it counts toward the site's maximum Advertising Display Area. Four conditions apply and none may be waived or varied: the ACMD portion cannot exceed 40 percent of the sign's overall display area or 30 square feet, whichever is less; no animated messages, flashing, frame effects, blinking, fading, rolling, shading, dissolving, or any appearance of movement are allowed; the copy cannot change more than once every two hours and must change simultaneously across the whole face; and illumination must meet Sec.

3 footcandles over ambient light, measured 150 feet from the source at least 30 minutes after sunset. A Sign Permit from Growth Management is required before installation under Sec. 08, issued only to licensed sign contractors or a qualifying owner-installer.

Violations & Fines

An ACMD that changes copy faster than once every two hours, exceeds the 40 percent/30 square foot cap, or runs brighter than 0.3 footcandles over ambient is a non-compliant sign. Under LDC § 7.00.09, violations of Article VII are prosecuted like a misdemeanor under Fla. Stat. § 125.69 but limited to civil penalties, with each day of non-compliance a separate violation, and the County may also use Chapter 162 code enforcement or an injunction.

Frequently Asked Questions

Can a business put up a digital billboard in St. Johns County?
No true off-premise digital billboard is allowed: LDC § 7.01.03 bans flashing, scintillating, or animated lighting on any billboard structure. The code only permits a limited on-premise device, the Automatic Changeable Message Device, installed as a ground sign at the business's own nonresidential site.
How often can an electronic sign's message change?
Under LDC § 7.02.04, an Automatic Changeable Message Device's copy cannot change more than once every two hours, and the entire face must change simultaneously; scrolling, fading, blinking or any effect that looks like movement is prohibited outright.
How big can a digital changeable sign be?
The changeable-message portion is capped at 40 percent of the sign's total allowable display area or 30 square feet, whichever is smaller, and it still counts toward the site's overall sign-area maximum under LDC § 7.02.04.

Sources & Official References

Other rules in St. Johns County

All St. Johns County rules

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