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Horry County, SC Sign Regulations: Freeway-Facing Signs (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Protected corridor buffer
1,000 feet from 4 named parkways
Interchange buffer
500 feet from ramp pavement widening
Sensitive-use buffer
300 feet from church, school, park
Max size
400 square feet of sign face
Max height
50 feet
Allowed districts
11 specific zoning districts only

Summary

Horry County bars off-premise signs and billboards within 1,000 feet of the centerlines of Carolina Bays Parkway, Veterans Highway/Grissom Parkway, Robert Edge Parkway and International Drive under Zoning Ordinance § 609.B.3, tightening to a 500-foot buffer near interchange ramp widening.

These county ordinances apply to unincorporated areas of Horry County. Incorporated cities within the county may have their own rules that take precedence over county-level regulations.

3.No portion of any off-premise sign shall be located within one thousand (1,000) feet from the centerlines of the Carolina Bays Parkway, Veterans Hwy 22 Grissom Parkway, Robert Edge Parkway, or International Drive. No portion of any off-premise sign shall be located within five hundred (500) feet from the nearest point of the beginning or ending of pavement widening at the exit from or entrance to Carolina Bays Parkway or Veteran Hwy 22.

View official code

Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: Code of Ordinances: Supplement 88).

Full Breakdown

A. 3 draws a hard exclusion zone around four of the county's busiest tourist corridors: no off-premise sign may sit within 1,000 feet of the centerline of Carolina Bays Parkway (SC 31), Veterans Highway (SC 22)/Grissom Parkway, Robert Edge Parkway, or International Drive. Near the interchanges where Carolina Bays Parkway and Veterans Highway widen for exit and entrance ramps, the buffer tightens further, barring any off-premise sign within 500 feet of where that pavement widening begins or ends. The same section keeps off-premise signs at least 300 feet from a church, cemetery, school or public park, at least 100 feet from a signalized intersection measured from the nearest signal head, and 600 feet from an elevated bridge abutment.

Off-premise signs sited under these rules are capped at 400 square feet of face area and 50 feet in height, with a 10-foot setback from all property lines.

Violations & Fines

Placing an off-premise sign inside these corridor buffers, or in a zoning district that doesn't permit off-premise signs at all, violates § 609 and is punishable under § 114 as a misdemeanor, with fines up to $500 and up to 30 days in jail for each day the illegal sign remains standing. Horry County can also remove any sign placed unlawfully in a street or highway right-of-way without notice to the owner under § 611.

Frequently Asked Questions

Can a billboard go up next to Carolina Bays Parkway in Horry County?
Not within 1,000 feet of its centerline. Section 609.B.3 draws that exclusion zone around Carolina Bays Parkway along with Veterans Highway/Grissom Parkway, Robert Edge Parkway and International Drive, and tightens to a 500-foot buffer near interchange ramp widening on Carolina Bays Parkway and Veterans Highway.
Where are off-premise signs allowed in Horry County?
Only in eleven zoning categories under § 609.A: Forest/Agriculture, Commercial Forest Agriculture, Highway Commercial, Amusement Commercial, Limited Industrial, Heavy Industrial, Office/Professional/Institutional, Resort Commercial, Commercial Recreation, Retailing and Commercial Services, Transportation Related Services, and PUDs containing any of those districts.
How big can an off-premise sign be?
Up to 400 square feet of sign face and 50 feet in height, set back at least 10 feet from every property line, under § 609.C. Signs over 200 square feet must also sit at least 25 feet above the roadway crown at their lowest point.

Sources & Official References

Other rules in Horry County

All Horry County rules

Compare Horry County to another location·View the South Carolina sign regulations overview

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