Green Bay, WI Home Business: Customer Traffic Restrictions (2026)

Section 44-1587 sets the accessory-use standards every home-based occupation in a Green Bay residential district must meet, and subsection (f) is the specific cap on client traffic: "Service occupations shall serve no more than two parties at a time where a party is defined as one client or a group of no more than four individuals representing one client. A party is also defined as one family." A two-person tax-prep or stylist operation can have at most two clients or two client groups present at once, not two individual visitors per client.

The traffic limit is reinforced by subsection (o), which lists conditions that make a home occupation impermissible even as a conditional use: activities "that generate excessive traffic relative to the type of street that it fronts upon and the level of traffic that existed prior to the home-based occupation," and activities "that regularly require parking on the street." Both are independent grounds the Community and Economic Development Director can cite to deny or pull approval, regardless of whether the two-party cap itself is being followed.

Related standards bound the same use: hours of operation, "as it is apparent to adjacent residential uses," run no earlier than 7:00 a.m. and no later than 9:00 p.m. under subsection (j), and off-street parking dedicated to the business is limited to one motor vehicle not exceeding 10,000 pounds under subsection (h), so client vehicles can't eat into the household's own parking supply. A home occupation that can't operate within these traffic, parking, and hour limits needs a conditional use permit under subsection (n), reviewed under Article II of the zoning chapter, or it isn't permitted at all.