Charleston, SC Home Business: Signage Rules (2026)

' The same chapter reinforces the point in Section 54-211(a)(9), which requires that any display of products stay invisible from the street and limits on-premises sales to items actually made there. Together the two provisions mean a home business cannot post a sign identifying itself, hang a banner, or otherwise alter the residence's exterior to advertise, and the same no-sign rule appears independently in the day care provisions of Section 54-210(a)(1)(f) for family day care homes. Because the exception clause ties any sign back to 'the applicable district regulations,' a resident cannot simply install standard commercial signage; the base zoning district's sign rules for residential property, not the home occupation section, would have to separately authorize it, which residential districts in Charleston generally do not do for accessory home businesses.