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Indianapolis, IN Outdoor Lighting: Billboard Lighting (2026)

Heavy Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Flashing/intermittent/moving billboard lights
prohibited
Animated or moving billboard images
prohibited
Freeway-zone billboards (within 660 ft ROW)
same bans restated
Rotating/louvered moving elements, freeway billboards
prohibited
Freeway price-pack exception
static only, ≤3 changes/day
General sign shielding rule
also applies, Sec. 744-604

Summary

Off-premises billboards in Indianapolis-Marion County may not use flashing, intermittent or moving lights, and may not carry animated or moving images, under Sec. 744-911(A)(7)-(8). The same flashing, animation and rotating-element bans apply a second time to any billboard sitting within 660 feet of a freeway or expressway right-of-way.

7.Flashing, intermittent or moving lights. No advertising sign shall be permitted which contains, includes, or is illuminated by a flashing, intermittent or moving light or lights.8.Animation. No advertising sign shall be permitted which has animated or moving images. ... a.Flashing, intermittent or moving lights. No sign shall be permitted which contains, includes, or is illuminated by a flashing, intermittent or moving light or lights.b.Animation. No sign shall be permitted which moves or has any animated or moving parts.c.Rotating, louvered (vertical and or horizontally), moving or other elements. Advertising signs with rotating, louvered (vertical and/or horizontally), moving parts or elements shall not be permitted.

View official code

Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: Code of Ordinances: Supplement 47 Update 2).

Full Breakdown

Sec. , billboards, wherever Table 744-903-7 lets them locate. Subsection 7 prohibits any advertising sign that contains, includes, or is illuminated by a flashing, intermittent or moving light; subsection 8 separately bans animated or moving images on the sign face itself, regardless of the light source. Those bans exist on top of, not instead of, the digital-display ban in subsection 10, so a billboard cannot get around the no-flashing rule by using LED hardware. For billboards inside a freeway or expressway protected area (within 660 feet of the right-of-way, as shown on the Official Thoroughfare Plan), Sec.

744-911(B)(2) restates the same restrictions with freeway-specific teeth: no sign may be illuminated by flashing, intermittent or moving lights (subsection a), none may move or carry animated or moving parts (subsection b), and rotating or louvered, vertically or horizontally, moving parts or elements are separately barred (subsection c). The only lighting flexibility for a freeway billboard is the narrow price-pack conversion under Sec. 744-911(B)(2)(d)(2), a static pricing display changeable up to three times daily and capped at 10% of one sign face; that display still cannot flash, animate or rotate.

Every off-premises sign also has to meet the general exterior-lighting shielding and efficiency rules of Sec. 744-604, since illuminated signs must be concealed or shielded to keep the light source itself from being visible from any property line.

Violations & Fines

A flashing, intermittent, moving or animated billboard light is a civil zoning violation under Sec. 740-1005.A.1 (a sign not specifically permitted by the Zoning Ordinance) and, separately, under Sec. 740-1005.A.8 for failing use-specific standards. The Department of Metropolitan Development can cite the sign owner and order the light source or animation removed; a first violation within 12 months is resolved by paying the designated civil penalty through the ordinance violations bureau, and any second violation in that same year is prosecuted under the enforcement procedures and penalties in Sec. 103-3, with each day of continued flashing a new offense.

Frequently Asked Questions

Can a billboard owner use a strobe or chasing-light border to attract attention?
No. Sec. 744-911(A)(7) bars any advertising sign that contains, includes, or is illuminated by a flashing, intermittent or moving light, and that ban is repeated for freeway-adjacent billboards under Sec. 744-911(B)(2)(a).
Are moving or animated billboard images allowed anywhere in the county?
No. Sec. 744-911(A)(8) prohibits animated or moving images on any off-premises sign, and Sec. 744-911(B)(2)(b)-(c) repeats the ban for freeway-zone billboards, adding a specific bar on rotating or louvered moving parts.
Is there any lighting change a freeway billboard is allowed to make?
Only the price-pack conversion in Sec. 744-911(B)(2)(d)(2): a static pricing display limited to 10% of one sign face on a single billboard structure, remotely changeable no more than three times a day, with no flashing or motion allowed.
What happens if a billboard in Indianapolis violates the no-flashing rule?
It is a civil zoning violation the Department of Metropolitan Development can cite under Sec. 740-1005; a first offense in 12 months is resolved with a civil penalty through the ordinance violations bureau, and repeat violations escalate to the penalties in Sec. 103-3.

Sources & Official References

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