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Arlington, TX Sign Regulations: Digital Billboards (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified July 2026

Key Facts

Governing section
UDC § 7.9.2
Minimum message hold
8 seconds
Maximum transition
2 seconds or less
Allowed districts
GC, LI, IM only
Brightness
Auto-dim to ambient light

Summary

Digital billboards are allowed in Arlington only in the GC, LI, and IM districts along I-20, I-30, SH 360, and US 287, and only by converting an existing billboard, each subject to strict electronic-message standards.

7.9.2. ADDITIONAL STANDARDS FOR DIGITAL BILLBOARDS. ... B. Each message for digital billboards shall be displayed for at least eight seconds and a change of message shall be accomplished within two seconds or less; C. A change of message must occur simultaneously on the entire sign face; D. The sign shall not display any illumination by flashing, intermittent or moving lights; ... H. The sign shall automatically adjust the intensity of its display brightness according to the natural ambient light conditions

Full Breakdown

Section 7.9.2 of the Unified Development Code sets the digital-billboard standards. Each message must hold for at least eight seconds, and a change must be accomplished within two seconds, occurring simultaneously across the entire sign face. No flashing, intermittent, or moving lights, no animation or video, and no scrolling are allowed, and the sign must automatically adjust its brightness to ambient light. Digital billboards exist only as conversions of existing nonconforming billboards under a new permit. The Zoning Administrator issues a provisional permit; a TxDOT permit must follow within twelve months before the final sign permit issues. Owners must keep a 24-hour contact to shut down or dim a malfunctioning sign, and pay an annual inspection fee.

Violations & Fines

Flashing, animated video, scrolling, or messages changing faster than every eight seconds violate the UDC. Owners must staff a 24/7 contact to shut off or dim a malfunctioning board when the City or TxDOT requests.

Frequently Asked Questions

Can I build a brand-new digital billboard in Arlington?
No outright new sign is created; a digital billboard exists only by converting an existing nonconforming billboard under a new permit, and only along I-20, I-30, SH 360, or US 287.
How often can the message change?
Each message must display for at least eight seconds, and the change must be accomplished within two seconds or less. Flashing, animation, video, and scrolling are prohibited.
Who approves a digital billboard?
The Zoning Administrator issues a provisional permit; the owner must then obtain a TxDOT permit within 12 months before the final sign permit is granted.

Sources & Official References

Other rules in Arlington

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Significant Restrictions