Maui County, HI Sign Regulations: Digital Billboards (2026)

Maui County Code Section 16.13.150(A) lists prohibited signs, and the first item bars "any sign requiring mechanical, electrical or any other power source for its animation, flashing, movement or motion, except wind." That single clause reaches digital billboards, LED message boards, and any animated or flashing electronic display, since all of them rely on an electrical power source to change their image. The same section bans inflatable signs, signs over six square feet made of reflective material, portable signs, and signs mounted on parked or non-registered vehicles, showing the chapter's broader intent to keep Maui's commercial corridors free of attention-grabbing, powered signage.

A related restriction in Section 16.13.140(I) separately bars directly illuminated signs within one hundred fifty feet of residential districts and requires indirectly illuminated signs to be shielded so no direct light rays reach neighboring lots, which further limits any lit sign near housing even if it does not move. The chapter's only carve-out for motion is a "wind sign," defined in Section 16.13.030 as fabric or similar lightweight material mounted to move with the wind, capped at twelve square feet per building or lot, or four square feet per business establishment, whichever is greater.

Because a digital billboard's screen changes by electrical power rather than wind, it does not qualify for that exception and falls squarely under the Section 16.13.150(A) prohibition.