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Linden, NJ Sign Regulations: Freeway-Facing Signs (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Where billboards are allowed
L-I, L-1A and H-I industrial zones only
Height limit
35 feet from grade to top
Sign area limit
120 square feet, 12 feet wide
Spacing between billboards
1,000 feet minimum
State approval required
NJDOT license per location
Wall-mounted alternative
75 sq ft under § 31-25.11

Summary

Linden allows billboards only as freestanding, principal-use signs in its L-I, L-1A and H-I industrial zones, the corridors along the Turnpike and Route 1&9 near the Bayway refinery complex. City Code § 31-25.10(c) caps height at 35 feet, sign area at 120 square feet, and requires 1,000 feet of separation between billboards, plus New Jersey Department of Transportation licensing.

Billboards. ... Billboards shall be permitted as a freestanding sign in the L-I, L-1A and H-I Zones, but only as the principal use of the lot. The billboard shall conform to the following regulations, in addition to the applicable regulations set forth in subsections 31-25.1 to 31-25.6 ... The height of the billboard shall not exceed thirty-five (35) feet when measured from the ground surface below the billboard to the highest point of the billboard. ... The distance allowed from any billboard to any other billboard shall not be less than one thousand (1000) feet. ... No billboard message shall be readable with the naked eye from any residential property. ... The billboard shall be in compliance with the Roadway Signs Outdoor Advertising Act. (N.J.S.A. 27:1A-5, 27-1A6, 27:5.5 et seq.)

View official code

Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: rev 4586096; v16 updated 2025-12-16; through 12-16-2025).

Full Breakdown

10(c), is Linden's billboard ordinance, and it applies only in the City's three industrial zoning districts, L-I, L-1A and H-I, the areas that front the New Jersey Turnpike and Routes 1&9 near the petrochemical works. The section states that billboards are permitted as a freestanding sign in those zones, but only as the principal use of the lot, meaning a billboard cannot simply share a lot with an unrelated industrial building; the site has to be dedicated to the billboard itself. The dimensional standards are specific: height is capped at 35 feet measured from grade to the billboard's highest point, the sign face must clear the ground by at least 25 feet, the sign area cannot exceed 120 square feet, and the sign cannot be wider than 12 feet.

Billboards must sit at least 1,000 feet from any other billboard, and every part of the structure, including support posts, must be set back at least 15 feet from any structure, property line or street right-of-way. No more than two sign faces are permitted, and if there are two they must be back to back and parallel, with no angle between them. Two provisions specifically protect residential neighbors from a billboard's highway-facing glare and message: no billboard message may be readable with the naked eye from any residential property, and no light from a billboard may add to the measurable existing light on residential property.

3(c) bars any series of two or more signs placed in a line parallel to the highway all carrying a single advertisement message, the sequential roadside-sign pattern, citywide. Billboards must also comply with the state Roadway Signs Outdoor Advertising Act and cannot be erected without approval and a license from the New Jersey Department of Transportation for that specific location. 11, allows billboards up to 75 square feet mounted flat on the side or rear wall of a building in the C-1, C-2, C-L, L-I, L-1A and H-I Zones, rather than freestanding along the highway.

Violations & Fines

Linden's sign chapter has no separate billboard penalty, so erecting or altering one without a permit and NJDOT licensing falls under the City's general penalty ordinance, Section 1-5.1: a fine of $100 to $2,000, up to 90 days in the county jail, or up to 90 days of community service, with each day of a continuing violation counted as a separate offense under Section 1-5.5.

Frequently Asked Questions

Can a billboard face the highway anywhere in Linden?
No. Billboards are permitted only as freestanding signs in the L-I, L-1A and H-I industrial zones, the areas along the Turnpike and Route 1&9 corridors, and § 31-25.10(c) requires the billboard to be the principal use of the lot, not a secondary structure sharing space with another business.
How tall and how big can a Linden billboard be?
Up to 35 feet tall measured from the ground to the billboard's highest point, with a sign face no larger than 120 square feet and no wider than 12 feet, plus a minimum 25-foot ground clearance, all under § 31-25.10(c).
Does Linden require state approval for billboards in addition to the city permit?
Yes. Section 31-25.10(c) requires compliance with New Jersey's Roadway Signs Outdoor Advertising Act and states the billboard shall not be erected unless approved by the New Jersey Department of Transportation, which must license the specific off-premises location.
Are strings of small highway-facing signs allowed instead of one billboard?
No. Section 31-25.3(c) separately prohibits a series of two or more signs placed in a line parallel to the highway all carrying a single advertisement message, so a sequential set of small roadside panels spelling out one ad is barred citywide.

Sources & Official References

Other rules in Linden

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