Signage for home occupations is generally prohibited in Keller residential districts. No signs advertising the business may be visible from the street. HOA covenants reinforce the no-commercial-signage standard.
The Keller sign ordinance and the home occupation standards in the zoning code both prohibit commercial signage advertising a home-based business in single-family residential districts. No exterior signs identifying the business, its products, or its services may be visible from the street, including window signs, yard signs, door decals, or illuminated displays. A small identification plaque with only the resident name and address is generally allowed but anything identifying a commercial enterprise is not. Commercial vehicles displaying business signage parked at the residence for extended periods may trigger both the sign ordinance and the commercial vehicle parking restrictions. Delivery and pickup activity from customers is separately limited under the home occupation traffic conditions and cannot approach commercial retail levels. Vendor listings, social media, and online advertising that direct customers to the home address are allowed because they are off-site speech, but if the online presence prompts enough customer traffic or visible activity to change the residential character of the property, Code Enforcement can still act on the underlying home occupation violation. HOAs in most Keller subdivisions fully prohibit commercial signage and may impose stricter vehicle marking rules.
Contact your local code enforcement office for specific penalty information.
See how other cities in Tarrant County handle signage rules.
See how Keller's signage rules rules stack up against other locations.
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