Santa Cruz Municipal Code Section 24.10.160(3)(f) flatly prohibits the placement of any sign advertising a home occupation. A home business may not display an exterior business sign, keeping the residential appearance of the property intact.
SCMC Section 24.10.160(3) lists activities a home occupation 'shall not involve,' and subsection (f) is 'The placement of a sign advertising the business.' Combined with subsection 2's rule that a home occupation 'shall not change the residential character of the dwelling units,' this means no on-premise advertising sign for a home business is permitted in any residential zone, even where the city's general sign regulations would allow certain residential signs. The restriction reinforces the intent in subsection 1 that home enterprises remain incidental and secondary to the dwelling and compatible with surrounding residential uses. Any business signage that would otherwise be permitted is governed by the city's sign provisions, but a sign advertising the home occupation itself is barred outright.
Posting a sign advertising a home occupation is a zoning violation. Under SCMC Section 24.04.250 no person may maintain a condition on premises contrary to the requirements of the zoning title; the zoning administrator may order removal and pursue abatement under Section 24.04.210.
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