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Carrollton, TX Sign Regulations: Digital Billboards (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified August 2026

Key Facts

Face exchange ratio
3 static faces removed per 1 digital face
Message change cycle
minimum 8 seconds
Message change duration
completed within 2 seconds
2012 application window
Sept 17 - Oct 1, 2012
Lottery date
Oct 15, 2012, 2:00 p.m., City Hall
State electronic-sign standard
43 TAC §§ 21.252-21.260

Summary

Converting an existing nonconforming billboard to a digital face in Carrollton requires a City Manager-approved permit, removal of three static billboard faces for every digital face erected, and entry into a lottery if applications exceed the state-law cap on digital billboards, under General Code § 151.71.

(D) Sign face exchange ratio. (1) For each digital sign face that is erected, three static full billboard sign faces within the city must be removed. ... (G) Due to requirements in the state law regarding spacing and placement, a maximum number of digital billboards will be permitted in the city. ... If the number of applications (which are complete and meet the requirements of this chapter) received during the period of 7:30 a.m. on September 17, 2012 ... to 5:30 p.m. on October 1, 2012 exceeds the number of digital billboards allowed due to state law regarding spacing and placement or any other regulation, the City Manager or designee shall provide a lottery to distribute the permits among the acceptable applications. If required, the lottery shall occur at City Hall on October 15, 2012 at 2:00 p.m.

Full Breakdown

71 of Carrollton's sign code lets only certain existing nonconforming commercial billboards convert to digital faces, and only under conditions the section spells out. The owner must file a digital billboard permit application with the Building Inspection Department, pay the standard building-permit fee, and get the tract owner's signature; once the City Manager or designee approves the conversion, the owner must separately obtain a demolition permit and tear down conventional billboard faces under the required exchange ratio before the new digital face goes up. That ratio, set in subsection (D), is steep: for every digital sign face erected, three static full billboard faces within the city must come down, and a removed face only counts toward the ratio if its entire support structure is eliminated, not just the sign panel.

260 for electronic signs, and satisfy all federal, state and local lighting and safety standards for brightness, message duration and proximity to interchanges. Message changes are tightly timed: a minimum eight-second cycle between message changes, each change completed within two seconds, changing simultaneously across the whole face, with no flashing, dimming or brightening outside a change. to distribute the available permits. Converting a billboard under this section does not change its underlying nonconforming or illegal legal status.

Violations & Fines

A billboard modified to digital without completing the required permit, demolition and 3-to-1 face-removal ratio remains an unlawful sign under §§ 151.96-151.99: the owner and any person controlling the sign are responsible, the city can impose an administrative penalty under chapter 31 per § 151.98, and a criminal citation under § 151.99 applies for each day the noncompliant sign stays up.

Frequently Asked Questions

How many old billboard faces must come down to add one digital face in Carrollton?
Section 151.71(D) sets a 3-to-1 exchange ratio: for every digital sign face erected, three static full billboard sign faces within the city must be removed, and a removed face only counts toward that ratio if its entire support structure, not just the panel, is eliminated.
Is there a limit on how many digital billboards Carrollton allows?
Yes. State law spacing and placement rules cap the citywide total, so § 151.71(G) required applications during a fixed 2012 window and directed the City Manager to hold a lottery at City Hall on October 15, 2012 if qualifying applications exceeded the number of permits available.
How fast can a digital billboard's message change in Carrollton?
Section 151.71(F) requires a minimum eight-second cycle between messages, with the actual change completed within two seconds and occurring simultaneously across the whole sign face; flashing, dimming or brightening outside of a change is prohibited.
Does converting a billboard to digital fix its nonconforming status?
No. Section 151.71(H) states that converting a commercial billboard to digital under this section does not change the sign's underlying nonconforming or illegal legal status; it remains subject to whatever restrictions applied before conversion.

Sources & Official References

Other rules in Carrollton

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