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Chattanooga, TN Sign Regulations: Digital Billboards (2026)

Some Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Static hold time
minimum 10 seconds
Daytime brightness cap
90% of max intensity
Nighttime brightness cap
30% of max intensity
Transitions
2-second fade only, no scrolling
Permit reviewer
City Traffic Engineer

Summary

Chattanooga's off-premise sign code caps digital billboards to static images with automatic dimming: daytime brightness at 90% max and nighttime cut to 30%, with every LED permit reviewed by the City Traffic Engineer.

Any signs which contain light emitting diode (LED), liquid crystal display (LCD) illumination or any sign capable of its message/display being changed by electronic/remote means shall comply with the following requirements or equivalent:i.All LED signs and off-premise message centers shall be mounted on permanent sign structures only. Vehicle-mounted LED displays of any type, including parked or moving vehicles, are prohibited.ii.All LED signs and off-premise message centers shall have static images only. Flashing signs, scrolling message signs, or any form of animated images are prohibited. Audible signs are also prohibited.iii.LED images shall be displayed a minimum of ten (10) seconds.iv.Transitions between images shall be a minimum of two (2) seconds and shall be a fade out/fade in image change only. Scrolling transitions or abrupt image changes are prohibited.v.Automated light intensity and dimming controls for LED signs shall be required.vi.Using industry standards, daytime brightness levels should be no more than ninety percent (90%) of maximum intensity. Nighttime brightness shall be reduced to thirty percent (30%) of the maximum light intensity for the LED sign.

View official code

Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: Code of Ordinances: Supplement 40 Update 1).

Full Breakdown

Chapter 3A of the Chattanooga City Code governs off-premise signs, including billboards. Sec. 3-19(d) requires any billboard using LED or LCD illumination, or any electronically changeable message, to display static images only, no flashing, scrolling, or animation, held for a minimum of ten seconds with two-second fade transitions between messages. Automatic dimming is mandatory: daytime brightness may not exceed 90% of maximum intensity, and nighttime brightness must drop to 30%. The City Traffic Engineer reviews and approves every LED sign permit application before it can be issued.

Violations & Fines

Off-premise sign violations are misdemeanors under Sec. 3-12, $25 to $50 per day, with noncompliant signs subject to Building Official abatement and removal.

Frequently Asked Questions

Can a Chattanooga billboard flash or scroll its message?
No. Sec. 3-19(d) requires static images only: flashing, scrolling, and animated displays are prohibited, and each image must hold for at least ten seconds with a two-second fade transition.
How bright can an LED billboard be at night in Chattanooga?
Nighttime brightness must be dimmed to 30% of maximum intensity; daytime brightness is capped at 90%, per Sec. 3-19(d).

Sources & Official References

Other rules in Chattanooga

All Chattanooga rules

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