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Rankin County, MS Sign Regulations: Digital Billboards (2026)

Heavy Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Animated signs
Banned: any sign with motion
Flashing signs
Banned: any flashing or intermittent light
Illumination
No blinking, flashing, or changing color
Static billboards
C-3 conditional use only
Billboard spacing
1.5 miles from other billboards

Summary

Inside Rankin County's Reservoir Community District, digital and animated billboards are banned outright: Section 3009.05 prohibits any sign with 'action or motion' or intermittent, flashing light, and even static billboards need a conditional-use permit in C-3 zones only.

These county ordinances apply to unincorporated areas of Rankin County. Incorporated cities within the county may have their own rules that take precedence over county-level regulations.

3009.05 Prohibited Signs:

A. Animated signs: Any sign, which includes action or motion. 166

B. Billboard (prohibited in all zoning districts except C-3 as a conditional use): An on- or offpremise board, panel or tablet used for the display of posters, printed or painted matter, either illuminated or nonilluminated, that directs attention to goods, merchandise, entertainment or services offered. Petition: The owner of any existing billboard may voluntarily petition the District to allow the relocation or modification of an existing billboard. Approval of any such Petition shall be conditioned on an overall net reduction in the number of billboards within the District by voluntary removal. The approval of the District is discretionary. At a minimum, the Petition shall set out the following:

1. A description of any modification to an existing sign.

2. The existing and proposed locations of a relocated sign.

3. The location of any signs proposed to be removed from within the District.

4. An acknowledgement that the request is voluntary and that to the extent that compensation is waived.

5. The time required to remove any existing signs.

6. Other information as may be requested by the Director of Building and Permits.

C. Canopy Sign: A sign hanging beneath the canopy.

D. Roof Top Mounted Sign

E. Flashing Sign: Any sign which contains an intermittent or flashing light by means of animation, or an externally mounted intermittent light source.

View official code

Official source re-checked September 7, 2026: the cited page had not changed since it was quoted.

Full Breakdown

Rankin County's sign rules for the Reservoir Community District (RCD), the overlay covering land near Ross Barnett Reservoir, outlaw the changing-image displays that make a billboard 'digital.' Section 3009.05 bans animated signs (any sign with action or motion) and flashing signs (any intermittent or flashing light, animated or externally mounted). Section 3009.03(B) separately bars blinking, flashing, or changing-intensity illumination on any sign. Even where a static billboard would otherwise be allowed, § 3009.01(C) bars them from every zoning district except as a conditional use in C-3, with a 1.5-mile spacing rule from other billboards. This is RCD sign law: it doesn't reach signs in Brandon, Pearl, Flowood, Richland, Florence, Puckett, or Star.

Violations & Fines

A sign that violates § 3009.03(B) or § 3009.05 is a zoning violation; under § 714, willful violations are a misdemeanor punishable by up to $1,000 and up to one year in jail.

Frequently Asked Questions

Are digital billboards allowed in Rankin County's Reservoir Community District?
No. Section 3009.05 bans any sign with action or motion or intermittent/flashing light, and § 3009.03(B) bars changing light intensity, brightness, or color: together this rules out digital displays.
Can I put up a regular (non-digital) billboard near the reservoir?
Only as a conditional use in the C-3 commercial district, and only 1.5 miles or more from another billboard, per § 3009.01(C).

Sources & Official References

Other rules in Rankin County

All Rankin County rules

Compare Rankin County to another location·View the Mississippi sign regulations overview

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