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Billings, MT Sign Regulations: Freeway-Facing Signs (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Interstate corridor bonus size
480 sq ft (vs. 250 sq ft)
Interstate corridor defined
within 660 ft of interstate ROW
Max height
35 ft above road grade
New billboards
banned citywide since 1999
Front setback
20 feet from property line

Summary

Billings allows larger off-premises billboards in the interstate corridor, up to 480 square feet versus 250 square feet elsewhere, but has banned all new billboards citywide since 1999, permitting only conforming replacements.

Sign area: New and replacement billboards faces and supporting framework shall not exceed the following sign areas:(1)Generally: Two hundred fifty (250) square feet.(2)Located within the interstate corridor: Four hundred eighty (480) square feet.

View official code

Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: Code of Ordinances: Supplement 66 Update 2).

Full Breakdown

Billings' sign code (BMCC Sec. 27-1409) treats freeway-facing billboards as a distinct category: any sign face located in the "interstate corridor", land within 660 feet of an interstate highway right-of-way outside residential zones, may reach 480 square feet, nearly double the citywide 250-square-foot cap. Billboards max out at 35 feet above road grade, must sit back 20 feet from the front property line, and need at least 15 feet of ground clearance. But no brand-new billboard has been allowed anywhere in the city since 1999; the only path to a fresh sign is replacing an existing nonconforming billboard face one-for-one.

Violations & Fines

Erecting an unpermitted or oversized billboard is a sign code violation subject to removal; discontinued billboards (dark 60+ days) must be removed or restarted within 30 days of city notice.

Frequently Asked Questions

Can I build a brand-new billboard along I-90 in Billings?
No. Sec. 27-1409 has banned new off-premises billboards citywide since 1999; the only option is a conforming replacement for a removed nonconforming billboard face, sized under the same rules.
How much bigger can a billboard be near the interstate?
Up to 480 square feet per face if it sits in the "interstate corridor" (within 660 feet of an interstate right-of-way), versus a 250-square-foot cap everywhere else in the city.

Sources & Official References

Other rules in Billings

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