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Sign Regulations in Newton, MA (2026)

3 verified sign regulations for Newton, Massachusetts, sourced directly from the municipal code and official government pages.

Verified from official government sources

Digital Billboards

Newton bans any sign with moving parts or flashing, blinking lights that create an animated effect, ruling out digital billboards and electronic message displays except for portions limited to time and temperature. Illuminated signs must also go dark between 11 p.m. and 7 a.m., with narrow exceptions for public-safety and business-hours signs.

Newton Ban on Flashing Digital Signs

Heavy Restrictions

Newton Zoning Ordinance § 5.2.10(A), (D)

A. No sign shall contain any moving parts or flashing or blinking lights so as to create an animated effect, except such portions of a sign which consist solely of indicators of time and temperature. ... D. No sign shall be lighted between the hours of 11:00 p.m. and 7:00 a.m., except those signs identifying police or fire stations, a residential building, or in the case of a commercial establi...

Window Signs

Newton caps window signage at 25 percent of a window's area. Any window sign larger than that is a prohibited sign under Sec. 5.2.5(D), while Sec. 5.2.6(A)(6) confirms that nonresidential buildings may use window signs up to that same 25 percent threshold without a sign permit.

Newton Window Sign Coverage Limit

Some Restrictions

Newton Zoning Ordinance § 5.2.5(D); § 5.2.6(A)(6)

D. Window signs which cover more than 25 percent of the area of the window; ... 6. Window signs, in nonresidential buildings, not to exceed 25 percent of the area of the window;

Freeway-Facing Signs

Newton bans every non-accessory sign citywide, a category the zoning ordinance defines to include billboards and other commercial advertising devices unrelated to the premises on which they stand, the kind of sign typically built to catch highway traffic. Sec. 5.2.5(A) prohibits erecting, constructing or maintaining any such sign anywhere in the city.

Newton Non-Accessory Billboard Ban

Heavy Restrictions

Newton Zoning Ordinance § 5.2.3 (Sign, Non-Accessory); § 5.2.5(A)

Sign, Non-Accessory. A billboard, sign or other commercial advertising device which does not come within the foregoing definitions of an accessory sign or of a non-accessory directory sign, or of a noncommercial sign. ... 5.2.5. Prohibited Signs The following signs shall not be permitted, constructed, erected, or maintained: A. Non-accessory signs;