Madison caps non-owner-occupied short-term rentals at 30 nights per calendar year under WI Stat. 66.1014 and MGO Chapter 32. Owner-occupied primary residences have no night cap but the 30-day minimum stay rule applies when the owner is absent for longer periods.
Wisconsin Act 59 (codified at WI Stat. 66.1014) preempts outright STR bans but allows cities to impose a 30-night annual cap on rentals of fewer than 7 consecutive nights when the dwelling is not the owner's primary residence. Madison General Ordinances Chapter 32 adopts this 30-night cap for non-primary-residence STRs. If the property is the owner's primary residence (where they live at least 51% of the year), there is no night cap but state law requires a minimum 7-night stay rule for periods the owner is absent longer than 30 consecutive days. Operators must maintain a guest log and provide it on request. Exceeding caps is grounds for license revocation.
Exceeding 30 nights without primary residency can trigger MGO forfeitures and license revocation.
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