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Surry County, NC Sign Regulations: Digital Billboards (2026)

Significant Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Allowed roads
9 named highways only (I-77, US 52, etc.)
Allowed districts
CB, HB, MI as special use only
Max size
600 sq ft (interstates), 300 sq ft (others)
Max height
35 ft ground / 50 ft street level
Spacing
2,000 feet between billboards
Setback
100 ft from dwellings, 30 ft from lot line

Summary

Unincorporated Surry County confines billboards to nine named highways and only the CB, HB and MI zoning districts as a special use, capping size at 600 square feet on the interstates and US 52, 300 square feet on the remaining routes, with a 35-foot height limit and 2,000 feet of spacing.

These county ordinances apply to unincorporated areas of Surry County. Incorporated cities within the county may have their own rules that take precedence over county-level regulations.

(A) Location. ... (1) Billboards shall only be permitted along the following roadways in the jurisdiction of Surry County: I-77, I-74, US 52, US 601, US 21, NC 268, NC 89, NC 103, and NC 104, within a permitted zoning district. ... (2) No billboard shall be erected in an RA, RE, RR, RG, RL, RI, CP, MHP, RB or TO zoning district. New billboards are only permitted as a special use in the CB, HB, and MI zoning districts. ... (4) No billboard shall project closer than 100 feet to any residential dwelling and no closer than 30 feet to any property line, or to any street right-of-way. Also, no billboards shall be located within 2,000 feet along the same road frontage of another billboard as measured from the poles. (B) Size, height, and design. (1) Billboards along I-77, I-74 and US 52 shall not exceed 600 square feet in gross area. Billboards along US 601, US 21, NC 268, NC 89, NC 103, and NC 104 shall not exceed 300 square feet in gross area. (2) Billboards shall not exceed 35 feet in height from ground level, nor exceed 50 feet from street level, whichever is lower.

Full Breakdown

Surry County Code § 154.016-10(A) limits billboards to nine specific roadways: I-77, I-74, US 52, US 601, US 21, NC 268, NC 89, NC 103 and NC 104, and bars them from the Thoroughfare Overlay and Scenic Byway Overlay districts and any state-designated Scenic Byway. No billboard, digital or otherwise, may be erected in an RA, RE, RR, RG, RL, RI, CP, MHP, RB or TO zoning district; new billboards, including electronic-messaging billboards, are permitted only as a special use in the CB, HB and MI districts.

A billboard must sit at least 100 feet from any residential dwelling, 30 feet from any property line or street right-of-way, and no closer than 2,000 feet to another billboard along the same road frontage, measured pole to pole. Section 154.016-10(B) sets size and height: billboards along I-77, I-74 and US 52 top out at 600 square feet of gross display area, while those along the other six listed routes are capped at 300 square feet; no billboard, including a two-sided 'V' shaped sign of 45 degrees or less, may exceed 35 feet in height from ground level or 50 feet from street level, whichever is lower.

An electronic-messaging billboard goes through the same special use permit process as any other billboard before the Board of Adjustment, with NCDOT sign approval required before the county will accept a completed application. Enforcement of the location, district and size limits runs through the general zoning penalty in § 154.005-11: a warning citation, then escalating civil fines.

Violations & Fines

An unpermitted or oversized billboard, digital or static, violates § 154.016-10 and is enforced under the county's general zoning penalty schedule in § 154.005-11: a warning citation with time to correct, then a $50 first monetary citation, $100 for a second, and $100 for every citation after that, with each day of the violation counted separately.

Frequently Asked Questions

Where can a billboard legally go in unincorporated Surry County?
Only along nine named roads, I-77, I-74, US 52, US 601, US 21, NC 268, NC 89, NC 103 and NC 104, and only in the CB, HB or MI zoning districts as a special use under § 154.016-10. They are barred from the Thoroughfare Overlay and Scenic Byway Overlay districts entirely.
How big can a digital billboard be?
Under § 154.016-10(B), a billboard along I-77, I-74 or US 52 is capped at 600 square feet of display area, while one on any of the other six listed roads is capped at 300 square feet; none may exceed 35 feet in height from the ground or 50 feet from street level.
How close can two billboards be to each other?
Section 154.016-10(A)(4) requires at least 2,000 feet of separation between billboards along the same road frontage, measured from pole to pole, in addition to the 100-foot setback from any residential dwelling and 30-foot setback from property lines and street rights-of-way.

Sources & Official References

Other rules in Surry County

All Surry County rules

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