Texarkana, TX Sign Regulations: Digital Billboards (2026)
Key Facts
- Static duration
- 8 seconds minimum per message
- Max brightness
- 5,000 nits day, 1,000 nits night
- Permit required
- Specific use permit (SUP)
- Max size
- 672 square feet
- Banned corridors
- 6 named corridors citywide
Summary
Off-premises digital billboards need a specific use permit, cap at 672 square feet, and must hold each message static for at least eight seconds with automatic nighttime dimming.
For off-premises CEVMS, the message or image on the CEVMS must remain static for a minimum of eight seconds or more and a change of message shall be accomplished simultaneously on the entire sign face. For on-premises CEVMS, the message or image must remain static for a minimum of four seconds and change of message shall be accomplished within two seconds.
(3)CEVMS must contain a default mechanism that freezes the sign in either one position or a black screen if a malfunction occurs.(4)No CEVMS shall be erected without a light detector/photocell (dimmer switch) by which the sign's brightness shall be dimmed when ambient conditions darken so that signs are not unreasonably bright for the safety of the motoring public. The maximum brightness shall not exceed 5,000 nits from sunrise to sunset and 1,000 nits from sunset to sunrise.
Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: Code of Ordinances: Supplement 27).
Full Breakdown
Texarkana's Land Development Code treats off-premises changeable electronic variable message signs (CEVMS) as billboards, permitted only with a specific use permit in the General Retail, Limited Commercial, Central Business, Commercial, and Industrial-1/2 districts. Each message must hold static for eight seconds before switching, with the change occurring instantly across the whole face. Every CEVMS needs a photocell dimmer capping brightness at 5,000 nits by day and 1,000 nits at night, and a default freeze or black-screen mode for malfunctions. Flashing, strobing, or video content is banned outright, and CEVMS cannot go up on Galleria Oaks Drive, Cowhorn Creek Road, Moores Lane, Richmond Road, Pleasant Grove Road, or Texas Boulevard.
Violations & Fines
Violating the sign ordinance is a misdemeanor punishable by a fine up to $2,000 per day, since zoning offenses carry the code's higher penalty tier under Sec. 1-5(b)(2).
Frequently Asked Questions
Can I put up a digital billboard anywhere in Texarkana?
How fast can a digital billboard message change in Texarkana?
Sources & Official References
Other rules in Texarkana
Texas rules heatmap·Compare Texarkana to another location·View the Texas sign regulations overview
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