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Valencia County, NM Sign Regulations: Digital Billboards (2026)

Heavy Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Rule
Flashing/moving signs banned, all zone districts
Covers
Digital billboards and animated LED displays
No permit exception
Ban applies regardless of any Type A permit
Related ban
Signs above the roofline, § 154.166(D)(5)
Penalty
Up to $300 fine or 90 days jail per day

Summary

Unincorporated Valencia County bans moving signs, flashing signs and any other sign likely to distract motorists in every zoning district, a blanket prohibition that reaches digital billboards and animated LED displays regardless of size or whether the sign would otherwise qualify for a permit.

These county ordinances apply to unincorporated areas of Valencia County. Incorporated cities within the county may have their own rules that take precedence over county-level regulations.

(D) Prohibited signs. The following signs are prohibited in all zone districts: (1) Moving signs, flashing signs or other signs that may likely cause motorists distraction or be hazardous to public safety.

Full Breakdown

166(D) lists the sign types Valencia County will not permit in any zone district, and the first item on that list, division (D)(1), targets exactly what an animated digital billboard does: moving signs, flashing signs or other signs likely to cause motorist distraction. Because the prohibition sits outside the permit table in division (A), a digital billboard operator cannot cure the problem by applying for a Type A sign permit; the ban applies regardless of size, illumination level or district, from the Rural Residential districts along the Rio Grande valley to the county's commercial and industrial zones.

The same subsection separately bans banners, pennants, festoons and searchlights unless a temporary use permit is obtained for a specific event, and prohibits signs that imitate official traffic or government signs, temporary posters attached to utility poles, and any sign that extends above the highest part of a building's roof. 166(A)(1)(b), and would remain subject to the county's setback and maintenance rules. 166(B)(3)(a).

Violations & Fines

Installing a flashing or moving sign anywhere in unincorporated Valencia County, including an animated digital billboard, violates § 154.166(D)(1) outright; no permit can authorize it. Chapter 154 violations are petty misdemeanors under § 154.999, punishable by a fine up to $300, up to 90 days in jail, or both, with each day of continued operation counted as a separate offense, and the Department may cite the owner and order the sign removed.

Frequently Asked Questions

Can I put up a digital billboard with scrolling text in unincorporated Valencia County?
No. Section 154.166(D)(1) prohibits moving or flashing signs in every zone district in the county, and a scrolling digital billboard is exactly the kind of sign that provision targets; no sign permit can override the ban.
Would a static (non-flashing) electronic sign be allowed?
The blanket ban in § 154.166(D)(1) targets signs that move or flash, so a sign that displays a fixed message without motion or flashing would instead be evaluated under the county's ordinary permit rules for illuminated signs over 4 square feet.
Does the ban depend on which zoning district the property is in?
No. Division (D) prohibits these signs in all zone districts, so the ban reaches Rural Residential, commercial, industrial and every other district in unincorporated Valencia County equally.
What can code enforcement do if someone puts up a banned digital sign?
The Code Enforcement Department can cite the owner and order the sign removed under its general inspection authority, and the violation is a petty misdemeanor carrying a fine up to $300 or up to 90 days in jail for each day the sign remains.

Sources & Official References

Other rules in Valencia County

All Valencia County rules

Compare Valencia County to another location·View the New Mexico sign regulations overview

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