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Bellevue, WA Sign Regulations: Window Signs (2026)

Some Restrictions
Compiled from the official code textEditor Martyn O'NeillLast verified September 2026

Key Facts

Window sign cap
15 sq ft or 10% of window area
Governing section
BCC 22B.10.030(H)
Counts toward primary sign area
No, excluded
Enforcing office
Development Services director
Violation type
Civil violation or misdemeanor
Variance limit
Max 15% beyond stated dimension

Summary

Bellevue caps window signs at 15 square feet total, or 10 percent of the window area, whichever applies, under BCC 22B.10.030(H). Window signs don't count toward a building's primary sign allotment, but they carry their own hard ceiling enforced by the Development Services director.

H. Window Signs. The total surface area of all window signs shall not exceed 15 square feet, or 10 percent of the window area. Such signs shall not be included in determining the number of primary signs, nor in determining the permissible sign area for each facade; provided, that such signs shall not exceed an area total to 15 square feet, or 10 percent of the window area.

View official code

Official source re-checked September 8, 2026: no newer edition of the code had been published (publisher’s edition: current through Ordinance 6929, passed July 14, 2026).

Full Breakdown

030(H) governs window signs in Bellevue's business, commercial, manufacturing and medical institution land use districts (OLB, CB, downtown, BelRed, GC, LI and related zones). The rule sets a single combined ceiling: the total surface area of all window signs on a storefront cannot exceed 15 square feet, or 10 percent of the window area, and the code repeats that cap twice in the same subsection to make clear it is not stacked with any other allowance. 030(A) through (E) and still add window displays, but only up to that 15-square-foot or 10-percent ceiling.

020 as any sign located inside or affixed to or within three feet of a window, temporary or permanent, lighted or unlighted, viewable from outside; loose merchandise displayed near the glass does not count. 18 (monetary penalty plus abatement) and, in addition or as an alternative, a misdemeanor. The Development Services director administers and enforces the chapter and may inspect the premises during business hours to check compliance. 180, but the director cannot grant relief beyond 15 percent of any dimensional limit, so a window-sign variance tops out well short of doubling the allowance.

Violations & Fines

Exceeding the 15-square-foot/10-percent window sign cap is a civil violation under BCC Chapter 1.18, carrying a monetary penalty and possible abatement order, and the code separately authorizes prosecuting it as a misdemeanor under BCC 22B.10.170(C). The director enforces through inspection and can require excess signage removed; a property owner seeking more area must apply for a Process II variance under 22B.10.180, capped at 15 percent beyond the stated dimension.

Frequently Asked Questions

How much window signage can a Bellevue business display?
Up to 15 square feet total, or 10 percent of the window area, whichever the code applies, per BCC 22B.10.030(H). That is a combined limit across all window signs on the premises, not a per-sign allowance.
Do window signs count against my building's regular sign allotment?
No. BCC 22B.10.030(H) specifically excludes window signs from the count of primary signs and from the permissible sign area calculated for each building facade, so they are a separate, additional allowance capped at 15 square feet or 10 percent.
What happens if a storefront exceeds the window sign limit?
It becomes a civil violation under BCC Chapter 1.18 with a monetary penalty and possible abatement, and the city can alternatively prosecute it as a misdemeanor under BCC 22B.10.170(C). The director can inspect the premises during business hours to check compliance.

Sources & Official References

Other rules in Bellevue

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