Long Branch, NJ Food Trucks & Mobile Vendors: Food Truck Permits (2026)
Key Facts
- Base license
- Supervisor of Mercantile Licenses, annual
- Annual license fee
- $100/vendor + $25/employee
- Extra clearance needed
- Health Dept, Fire Prevention Bureau
- Insurance required
- $100,000 minimum public liability
- Ocean Avenue buffer
- No food sales within 100 feet
- Operating hours ban
- 9:00 p.m. to 7:00 a.m.
- Max penalty
- $2,000 fine / 90 days jail
Summary
Selling food or beverages from a cart, wagon or vehicle in Long Branch requires a City vending license plus sign-off from the Health Department and, where the Fire Official decides it applies, the Fire Prevention Bureau. Mobile food sales are also barred within 100 feet of Ocean Avenue, the city's boardwalk-front street.
Any perspective vendor of any food or beverage, in addition to the license required herein, must apply to the Health Department and the Fire Prevention Bureau, if deemed applicable by the Fire Official of the City of Long Branch. ... No seafoods, ice cream, peanuts, candy, frankfurters or foods, wares or merchandise shall be sold or exposed for sale from any wagon, cart or vehicle on Ocean Avenue or on any public street, avenue or alley within 100 feet west of Ocean Avenue in the City of Long Branch. ... No itinerant vendor of seafoods, ice cream, peanuts, candy, frankfurters or goods, wares or merchandise shall sell or expose for sale any such article or merchandise within 100 feet of the west side of Ocean Avenue in the City of Long Branch.
Official source re-checked September 7, 2026: no newer edition of the code had been published (publisher’s edition: rev 4904719; v48 updated 2026-06-10; through 06-10-2026).
Full Breakdown
Chapter 256, Peddling and Soliciting, governs mobile food sales. Code § 256-9 requires any prospective vendor of food or beverage, on top of the base vending license required by § 256-1, to separately apply to the Long Branch Health Department and, if the Fire Official decides it applies, to the Fire Prevention Bureau. The base license runs through the Supervisor of Mercantile Licenses at an annual fee of $100 per vendor plus $25 per additional employee, and requires a public liability insurance policy of at least $100,000 naming the City as an additional insured.
Article II of the chapter, adopted in 1971, then layers on a location ban specific to food sales: § 256-15 bars selling seafood, ice cream, peanuts, candy, frankfurters or other wares from a wagon, cart or vehicle on Ocean Avenue itself, or on any street within 100 feet west of it, and separately bars itinerant vendors from selling within 100 feet of Ocean Avenue's west side. , and a vendor cannot leave a stand behind or hook into utilities on a property once that window closes.
Enforcement runs through the Police Department, the Health Officer, the Construction Code Official and the Zoning Officer under § 256-10, and a stand left overnight on private property needs Planning Board or Board of Adjustment site plan approval under Chapter 345, § 345-14.
Violations & Fines
Violations of the vending chapter, including selling food within the 100-foot Ocean Avenue buffer or operating without the required Health Department and Fire Prevention Bureau sign-off, are punishable under the citywide general penalty in § 1-16: a fine of up to $2,000 and up to 90 days in jail, with each day of continued violation a separate offense. The City Council can also suspend or revoke a vendor's license after notice and a hearing for operating contrary to the license or committing fraud in the application.
Frequently Asked Questions
Does a Long Branch food truck need more than the standard vendor license?
Can a food truck sell along Ocean Avenue?
What are the hours a mobile food vendor can operate in Long Branch?
What happens if a mobile food vendor breaks Long Branch's rules?
Sources & Official References
Other rules in Long Branch
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