Rowlett prohibits home occupation signage entirely. Subchapter 77-303D states there shall be no advertising devices on the property, or other signs of the home occupation, visible from outside the dwelling or accessory building. The business must cause no change in the external appearance of the property.
Rowlett's home occupation standards in Development Code subchapter 77-303D are strict on visibility and signage. The code provides that there shall be no advertising devices on the property, or other signs of the home occupation, which are visible from outside the dwelling or accessory building. Beyond signs, the home occupation must cause no change in the external appearance of the existing buildings and structures on the property. The vehicle rules reinforce this: all vehicles used in connection with the business must be of a size and located so that a casual observer or a person of normal sensibilities will not be able to detect any sign of the premises being used as a home occupation; no more than one commercial vehicle displaying commercial signage and/or side tool boxes and/or mounted ladders may be located on the premises, and no vehicle larger than one ton may be kept there. In practice this means a Rowlett home-based business cannot post a yard sign, window sign, or any exterior advertising. Commercial wall and freestanding signage in Rowlett is governed separately by the city's sign regulations and is reserved for properly zoned commercial uses, not residential home occupations.
Posting any sign or advertising device visible from outside the home, or parking a commercially marked vehicle that reveals the business or exceeds one ton, violates the home occupation standards and can trigger code enforcement.
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